CLIENT REVIEWS
We have had the pleasure of creating names and corporate and product identities for many game-changing companies and organizations and the business leaders who founded them. Here is a selection of what our clients have to say about : : CRONAN : :
FORA.tv – branding; corporate identity & design strategy; logo design
I have worked with : : CRONAN : : on a number of occasions. When I started up my own internet company, there was no doubt who I hoped to commission to construct my brand, from logo design to strategic positioning to website development. Michael and Karin have been more than just world class design, strategic and creative service providers. They have stood with us every step of the way through our most pressing business and design challenges. They have given us a brand that makes us look much bigger, stronger and smarter. When we consider big steps to take or need help crafting a bigger vision, we turn to them and are never disappointed.
Brian Gruber, Founder and CEO, FORA.tv
GoodBelly – naming; branding; product packaging; logo design
Michael and Karin are thorough, systematic in their design, naming and branding process and 100% fun to work with. It's never a question of thinking outside the box: they never knew there was one. Have fun with these guys. They are very good!
Steve Demos, Co-founder and Chairman, NextFoods Inc.
Healthy Child Healthy World – renaming & rebranding
Out of all the folks we work with, there is no one better than : : CRONAN : :. Insights abound, projects are ignited, and goals are surpassed - : : CRONAN : : has the experience, strategy, and perspective to exceed any expectations with impact and effectiveness. Our new brand is phenomenally successful thanks to them.
Christopher Gavigan, CEO / Executive Director, Healthy Child Healthy World
>Go to Healthy Child Healthy World case study
>Go to Healthy Child Healthy World
TiVo – naming; coporate identity; mascot design
Creating a compelling name and visual identity for a completely new consumer product and service is a difficult assignment. Working with Michael to name and create the identity for TiVo was the right choice. : : CRONAN'S : : ability to find the best solution and to do so with speed and clarity is incomparable.
Michael Ramsay, Co-founder, former Chairman and CEO, TiVo Inc.
>Go to an interview with Michael about naming TiVo
International Development Enterprises (IDE) – design strategy and brand positioning
In 2005, I met four people who changed forever my thinking about design. I met Karin Hibma and Michael Cronan of : : Cronan : :, Ann Willoughby from Willoughby Design Group, and Cheryl Heller of Heller Communications at the Aspen Design Leadership Summit. We went from conference calls to a three-day brainstorming session in Nova Scotia, and the brainstorming has never stopped. It helped create, along with Barbara Bloemink, the Smithsonian's Cooper Hewitt exhibit "Design for the Other 90%," and helped me drill down to the essence of what I and IDE have learned over the past 25 years, much of which is distilled in the pages of my new book "Out of Poverty".
Paul Polak, author; Founder, International Development Enterprises (IDE) and D-Rev
On collaboration with other creative agencies –
: : CRONAN : : is a great partner to have.
When we have resolved a positioning strategy and determined the qualities the client wants to convey,
: : CRONAN : : extends that strategy by developing a spot-on name AND a graphic identity package; plus they have the capability of extending the positioning and identity into first-class marketing and communication materials.
They stick with it and won't quit until the client is happy, and they create beautiful, compelling work.
Philip Durbrow, Chairman & CEO, Marshall Strategy