Who Named Kindle (and Why)? By Steven Heller
Ever wonder what Kindle, the name of the Amazon "e-book", means and where it came from?
"The word’s roots are from the Old Norse word kyndill, meaning Candle. 'I verified that it had deep roots in literature,' adds Hibma. 'From Voltaire: The instruction we find in books is like fire. We fetch it from our neighbours, kindle it at home, communicate it to others and it becomes the property of all.' No other name could hold a candle to Kindle."